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Don’t Panic If You Get A Low Score As An Inclusive Leader! - Forbes

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My team recently did a Textio demo and ran our latest job description through the process for kicks. Hang on to your hat! Getting an F as an inclusive leader doesn't land well, especially if you're doing the work. Textio is a tool used to aid the recruitment process. Users can leverage for candidate outreach, social media interaction, and more. A neat feature is using the product to evaluate job descriptions specifically for inclusive language. I must admit that the pricing of the product gave us pause as a small business. However, since I recommend the product to clients, I want to walk the talk and ensure we are also running our materials through the product to be intentionally inclusive at every opportunity. Transparently, we scored a 41 on a job we posted on LinkedIn. While we got over 80 applicants for the role, we pondered the mix of candidates received based on the feedback. Of course, the numbers person that I am couldn't shake our initial score. Our Account Executive, Tina, demonstrated the many ways Textio can improve our language to cast a wider inclusive net with our language.

Here's what I learned that I want to share.

  1. Getting fixated on a score can be problematic. We must not beat ourselves up if we get a lower score than we expected. Unfavorable results can sting at first but provide a needed jolt to recognize that we are on an inclusive leadership journey that requires constant learning and application. Meaningful examples give us concrete evidence on where to start to course correct. In our case, we reflected on the job posting experience. We were moving quickly to meet deadlines and learned a valuable lesson along the way. At this juncture, we PAUSE to reflect on our core values and mission to be intentionally inclusive. We will take this learning forward and will do better. 
  2. Unlearning is no easy feat. You constantly have to check yourself for reverting to steeped behaviors. I spent over two decades in Corporate America and spent a great deal of time getting acclimated to Corporate acronyms and language. I did such a good job integrating those key buzzwords into my everyday vocabulary that I wore it as a proud badge of honor. One example, Textio flagged in our job description was the use of stakeholders as Corporate language that could unintentionally exclude others. In project management, stakeholders are at the crux as we constantly discuss the effective management of stakeholders for project success. Textio says corporate jargon is something we've been tacking over 50 years, and their product is just the cure to help us change our communications. On the Inclusive Leadership journey, there is much to unlearn personally and professionally. 
  3. Budgets matter and can derail the well-intentioned. Larger organizations are more equipped for Textio's pricing because the annual licensing cost is $10,000. Incentivized discounts may be available, so be sure to inquire. For small businesses, it's important to note the opportunity and weigh the return. If your budget can't bear this amount, consider grants and other funding opportunities to incorporate Textio or other tools to support your inclusive leadership goals. 

The bottom line is that every day is an opportunity to do better on the Inclusive Leadership Journey. Therefore, we must not only give ourselves grace when we bumble and stumble but stay open and aware that there are ample opportunities for extending our inclusive leadership knowledge.

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"low" - Google News
October 23, 2021 at 09:02PM
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Don’t Panic If You Get A Low Score As An Inclusive Leader! - Forbes
"low" - Google News
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